Collection: how to sell more books and make an impact

Feb 03, 2023

man in blue and white jacket and blue denim jeans standing beside woman in yellow dress — Photo by Tim Mossholder on Unsplash

I’m gathering some posts here that will help you understand how to make an impact on the world (of course, writing a book features prominently in both my advice and that of people who actually know what they’re talking about). If you’re new to the newsletter, this will help you make sense of some disparate backlist posts. Even if you’ve already read these, I encourage you to check them out again. They will be useful if read together.

Robin’s Newsletter

How to Make an Impact: Part 1

Experts, activists, business leaders, entrepreneurs, anyone who wants to change the world, needs to do the same thing: gather passionate allies around an idea. I consider this when I do what I do every day. When I connect with people who have important knowledge and ideas to share with the world and work with them to get…

3 years ago · Robin Coleman

Robin’s Newsletter

How to Make an Impact: Part 2

When I was a kid, my mom used to take me to AAA before we’d go on roadtrips. We’d slog through the ankle-deep slush to tell them where we were going. They’d do some computer stuff and a few minutes later hand us a Triptik. We never took a big trip without one, because the concise turn-by-turn directions gave us confidence th…

3 years ago · 2 likes · Robin Coleman

Robin’s Newsletter

The Guy Who Would Only Publish Bestsellers

Profit & Loss, Crystal Balls One of my publishing mentors, the late Jack Bruggeman, loved to share fond memories of a meeting he had when he was an editor at a small family-owned medical publisher that had just been acquired by a large international conglomerate…

3 years ago · Robin Coleman

Robin’s Newsletter

Climbing the Walls, Building Influence

A memory from your childhood might be the secret to unlocking impact. Take it from this guy. Last week I thought about influence in How To Make an Impact (Part 1 and Part 2). Writing a book is a key piece of that puzzle, according to people who know a thing or two…

3 years ago · 1 like · Robin Coleman

Robin’s Newsletter

Out of 4 million books published this year, how will people find yours?

A couple of years ago, my wife called me at work. “Robin,” she said, “what’s with these stacks of books by the bed?” The way our bedroom was arranged at the time, to get to my side of the bed you had to walk all the way across the room. It wasn’t a big space over there, but it was all my own…

3 years ago · 1 like · Robin Coleman

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